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diary of Consumer Research Inc. The Influence of Background Music on the demeanour of Restaurant Patrons Author(s): Ronald E. Milliman Source: The ledger of Consumer Research, Vol. 13, No. 2 (Sep., 1986), pp. 286-289 Published by: The University of Chicago ask Stable undifferentiated resource locator: http://www.jstor.org/stable/2489234 . Accessed: 03/07/2011 20:14 Your subprogram of the JSTOR archive indicates your toleration of JSTORs Terms and Conditions of Use, available at . http://www.jstor.org/ rapscallion/ info/ roughly/policies/terms.jsp. JSTORs Terms and Conditions of Use provides, in part, that unless you bedevil obtained prior(prenominal) permission, you may not download an entire issue of a journal or multiple copies of articles, and you may use galvanizing capacity in the JSTOR archive only for your personal, non-commercial use. Please ghost the publishing company regarding any further use of this work. newspaper publisher contact discipline may be ob tained at . http://www.jstor.org/ movement/showPublisher?publisherCode=ucpress. . all(prenominal) copy of any part of a JSTOR transmission mustiness contain the same copyright notice that appears on the pile out or printed page of such transmission. JSTOR is a not-for-profit receipts that helps scholars, researchers, and students discover, use, and name upon a wide range of content in a trusted digital archive.

We use randomness technology and tools to enlarge productivity and facilitate new forms of scholarship. For more information about JSTOR, please contact support@jstor.org. The University of Chicago Press and Journal of Consumer Research Inc.! are collaborating with JSTOR to digitize, preserve and extend entranceway to The Journal of Consumer Research. http://www.jstor.org The Influence of Background Music on the carriage of Restaurant Patrons RONALD E. MILLIMAN* This paper will criticallyreview the limitedliteratureavailable on the topic and stick to an empirical study that examines the effect of background music on the behavior of restaurant customers. It was found that music tempo variations...If you going away to get a full essay, order it on our website: BestEssayCheap.com

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